Friday, November 15, 2013



On Sunday, November 3 at Pier 36 in New York City, YouTube hosted the inaugural YouTube Music Awards, a celebration of music honoring the artists and songs that YouTube fans have turned into global hits over the past year. Unlike traditional award shows, this event presented live music videos performed by top artists alongside some of YouTube's biggest stars, including Arcade Fire, Avicii, CDZA, Earl Sweatshirt, Eminem, Lady Gaga, Lindsey Stirling, M.I.A., Tyler, The Creator, and Walk off the Earth. Nominations for the YouTube Music Awards were announced on October 21, 2013, and based on YouTube data over the last 12 months from September 2012, with nominees representing the artists and videos with the highest levels of YouTube fan engagement, including views, likes, shares, comments, and subscriptions. 


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